One in Twenty

> One in Twenty
BWSS 1 in 20 Poster campaign to bring awareness to sexual assault

1 in 20

Outdoor print poster campaign

2019

During the 16 Days of Activism Against Gender-Based Violence in 2019, we worked with a team of creatives to design a poster campaign that sheds light on sexual assault under-reporting.

Behind every woman who reports a non-spousal sexual assault are nineteen women who do not report to police. Instead, these women reach out to critical resources such as the BWSS crisis and support line. 

This poster campaign brought that statistic to life across Vancouver.

BWSS 1 in 20 Poster campaign to bring awareness to sexual assault
The poster depicted the image on one woman laid over 19 other posters that depicted 19 silhouettes, indicating women who, although not recorded by official statistics, access our crisis supports.
BWSS 1 in 20 Poster campaign for the 16 Days of Activism

Campaign Impact

The campaign received outstanding media coverage and shares through social media

Vancouver Courier tweet in support of BWSS 1 in 20 campaign
Vancouver is Awesome tweet in support of BWSS 1 in 20 campaign
News1130 tweet in support of BWSS 1 in 20 poster campaign
Tweet in support of BWSS 1 in 20 sexual assault awareness poster campaign

This campaign was featured in these media outlets

As seen in the Vancouver Courier
As seen in News1130
As seen in Vancouver is awesome

Campaign Outcomes

9

Featured by over 3 local and 1 national media outlet.

9

Campaign shared widely on social media.

9

Increased awareness around importance of community supports for sexual assault survivors.

BWSS 1 in 20 Poster campaign for the 16 Days of Activism against gender based violence

Red Women Rising

> Red Women Rising

Red Women Rising

Documentary Short Film

2019

The film explores the Gassy Jack statue in Gastown and it’s representation and commemoration of colonization and ongoing violence against Indigenous women and girls.

BWSS Red Women Rising video screenshot
BWSS Red Women Rising campaign at Women Deliver 2019

Campaign Impact

The campaign received outstanding media coverage and shares through social media

This campaign was featured in these media outlets

Campaign Outcomes

9
Video received 8,510+ views on YouTube
9
Featured by over 4 local and 1 national media outlet
9
Film premiered at Women Deliver 2019 Culture Night
9
Increased awareness about monuments to colonization and violence against Indigenous women and girls
BWSS Gassy Jack campaign Red Women Rising at Women Deliver 2019